TURN MORE INTERESTED WALK-INS INTO SALES
Your store already invests in getting customers through the door. Your sales associates spend time answering questions, demonstrating products, discussing pricing and helping customers make decisions.
But what happens when an interested customer says:
“I need to think about it.”?
THE PROBLEM
Potential revenue may be walking out the door.
An interested customer spends 30 minutes with a sales associate. They ask questions, compare products and show genuine buying interest—but they're not ready to
purchase today. The associate hands them a business card and says: “Let me know if you have any questions.” The customer leaves.
The customer has the associate's information. But does the associate have the customer's? If not, your team has no way to proactively continue the conversation.
You've already invested in bringing that customer into the store. Your associate has already invested time helping them
Yet a potentially valuable sales opportunity just became unreachable.
That's potential hidden revenue.
THE SOLUTION
Turn your sales associate's basic name badge into a functional customer acquisition tool.
The eConnect Smart Badge gives your associates a simple way to connect with interested customers and capture their information while the conversation is still happening.
One Smart Badge.
Three Functions.
NAME BADGE
Professional employee identification.
DIGITAL BUSINESS CARD
Customers can instantly access and save the associate's contact information.
LEAD CAPTURE FORM
Interested customers can scan the smart badge and share their information which gives your team a seamless way to collect customer's information, take notes, and easily follow up after they leave.
No paper forms.
No re-entering contact information.
No waiting and hoping the customer calls back.
Capture interested customers info before they walk out the door.
Digital Business Card
Acquisition Lead Form
Click or scan to see a sample.
BUILT FOR HIGH-CONSIDERATION RETAIL
The eConnect Smart Badge can support business networking and customer acquisitions in various markets to help increase revenues:
Furniture • Auto Dealerships • Appliances • Mattresses • Flooring & Home Improvement • Jewelry • Luxury Retail
The products may be different, but the customer acquisition challenge is often the same.
A SIMPLE CUSTOMER ACQUISITION WORKFLOW
Connect → Capture → Organize → Follow Up
CONNECT
Your associate engages with the customer and identifies genuine buying interest.
CAPTURE
The customer scans the Smart Badge and exchanges information before leaving.
ORGANIZE
Customer information and context can be kept organized and, where applicable, sent into your existing CRM.
FOLLOW UP
Your sales team can continue the conversation based on what the customer was already interested in.
WHAT COULD THIS MEAN FOR YOUR STORE?
The goal isn't to capture every person who walks through the door.
It's to help your team capture more of the customers who demonstrate genuine buying interest but aren't ready to purchase that day.
That can create opportunities to:
✓ Follow up with more interested customers
✓ Recover sales opportunities that might otherwise be lost
✓ Get more value from your existing foot traffic
✓ Reduce manual contact re-entry and potential errors
✓ Improve visibility into customer acquisition activity
✓ Potentially generate incremental revenue from traffic you're already paying to acquire
Your next growth opportunity may not require more foot traffic.
Opportunities may already be walking through your doors. It's not a cold lead. It's a conversation your salesperson already started.
How Much More Potential Revenue Are You Willing to Let Walk Out the Door?
Let's discuss your unique situation.
Every retailer is different.
Your customer acquisition journey, sales process, technology, store traffic, and follow-up practices are unique.
Rather than assume the Smart Badge should work the same way for every business, we'd like to understand your current process, where opportunities may be getting lost and whether eConnect can help. When we discuss your unique situation, we'll talk through your current customer acquisition process and identify where the Smart Badge could potentially fit into your existing sales workflow.
Schedule your FREE 30 minute consultation today!
Turning In-Person Connections Into Paying Customers through a repeatable customer acquisition workflow using the eConnect Business Suite tool: Connect → Capture → Organize → Follow Up